Communications

Mandate & Strategic Communications

Manages strategic communications, public relations and media engagement for YEC programs and initiatives, ensuring clarity, credibility and reach.

Amplifies impact through storytelling, stakeholder messaging and digital channels integrated with program goals.

Core Functions

Media Relations: Coordinating press, interviews and coverage.
Content Strategy: Crafting narratives aligned with program outcomes.
Digital Engagement: Managing web, social and newsletters.
Brand & Messaging: Maintaining standards for clarity and trust.
Crisis Communication: Guiding response plans and stakehol

Director

Nana Efia Owusuwa Owusu

Executive Director-Communication, Media & Marketing

Nana Efia Owusuwa Owusu is a communication professional and media strategist with expertise in strategic communication and public engagement. As the Executive Director for Communication, Media and Marketing at the Youth Empowerment Consortium (YEC), she leads the Consortium’s communication, branding, and marketing initiatives, ensuring consistent and effective messaging in support of YEC’s mission. She is the fou…

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