The Youth Empowerment Consortium (YEC) has officially announced the appointment of Nana Efia Owusuwa Owusu as its Executive Director for Communication, Media and Marketing, reinforcing the Consortium’s commitment to strategic visibility, public engagement, and impactful youth-centered messaging.

Nana Efia Owusuwa Owusu is a seasoned communication professional and media strategist with proven expertise in strategic communication, branding, and public engagement. In her new role, she will lead YEC’s communication architecture, media relations, and marketing strategy, ensuring consistent, credible, and mission-driven messaging across all platforms and programs.

Her appointment comes at a critical phase of YEC’s growth, as the Consortium continues to expand its governance, leadership development, and youth empowerment initiatives nationwide. Nana Efia’s leadership is expected to strengthen YEC’s public image, stakeholder engagement, and digital presence, while amplifying the voices and stories of young changemakers.

Beyond her role at YEC, Nana Efia is the Founder of the Erb’s Palsy Ghana Foundation, where she actively advocates for awareness, inclusion, and support for individuals and families affected by the condition. Her work reflects a strong commitment to social impact, inclusion, and advocacy-driven communication.

Nana Efia Owusuwa Owusu brings to YEC a deep passion for youth empowerment and sustainable development, using communication as a tool to inspire action, influence policy dialogue, and drive meaningful change.

The Youth Empowerment Consortium welcomes her to the leadership team and looks forward to the strategic direction and innovation she brings to advancing YEC’s vision.